On this page

How to Track Leads and Your Sales Pipeline

Short answer

Switch on CRM under Settings → Menu & Modules. Add each prospect under CRM → Leads → Add Lead with their contact, source, priority and estimated value. Move them through the stages on the Pipeline board, from New Lead through Contacted, Qualified, Demo, Proposal and Negotiation to Won or Lost.

The CRM tracks people who might buy from you, from the first conversation until they become a customer. It suits businesses that sell big orders, contracts or wholesale accounts.

Switch on CRM under Settings → Menu & Modules.

Add a lead

  1. Open CRM → Leads and click Add Lead.
  2. Enter the company name, the contact person, mobile, WhatsApp and email.
  3. Choose the Source (where they came from, such as Walk-in, WhatsApp or Referral), the Stage and the Priority.
  4. Enter the Estimated Value and expected close date, and choose the salesperson it is Assigned to.
  5. Save. The lead gets a number, such as LD2026/0001.

Many leads in a spreadsheet? Use Import on the Leads page.

Work the pipeline

Open CRM → Pipeline. Each column is a stage, with its total value and how likely leads in it are to buy: New Lead, Contacted, Qualified, Demo, Proposal, Negotiation, Won and Lost. Move a lead to the next stage as the conversation moves on, or use Move Stage on the lead's page.

A lead's page: Madina Mini Mart with its stage, priority, Call, WhatsApp, Edit and Convert to Customer buttons, and its details
Each lead has its details, stage, activity and follow-ups on one page.

The CRM dashboard

CRM → CRM Dashboard shows active leads, the Pipeline Value, what was Won This Month, and two queues: follow-ups Overdue and Due Today.

Common questions

Can a salesperson see only their own leads?
Yes. Give their role the CRM permissions for their own leads only, under Access Controls → Roles.

Still need help?

Can’t find the answer you’re looking for? Our support team in Accra can help.